Is Your Cruelty Free Makeup Really Ethical? How To Check

As more people lean towards responsible consumerism, the spotlight on cruelty free makeup and cruelty free skincare products has never been brighter. Beauty Affairs champions this movement by providing a curated selection of makeup that beautifies while adhering to the highest ethical standards.

Cruelty free makeup is guilt-free makeup.

What counts as cruelty free makeup? These are makeup products that haven’t been tested on animals at any production stage, including the ingredients. 

In Australia, ‘cruelty free’ is backed by strict regulations that have been in place since June 2020. These rules reflect the strong stance most Australians take against animal testing in cosmetics, even with luxury skin products. 

How to determine if a makeup product is cruelty free

Step #1: Research the brand’s testing policies.

Start by looking at the brand’s official statements on animal testing, often found on their product packaging or website. Then, evaluate the claims by doing the following:

• Verify. Always check for credible certifications that show a brand is cruelty free. These should be clear and visible on their products or online.
• Comprehensive policies. A true cruelty free brand will have detailed policies that ensure no animal testing at any stage, including with their suppliers and third-party manufacturers.

For further assurance, you can refer to resources like the Voluntary Industry Code of Practice to Support the Australian Ban on Testing Cosmetics on Animals from Accord Australasia. This code defines what a cruelty free makeup claim entails and helps brands communicate their policies clearly to consumers.

Step #2: Look into the ingredients or materials.

When looking into the ingredients of the cosmetics featured on our site, like if you want to buy foundation creams or other beauty products, it’s crucial to check their sustainability and ethical sourcing. 

Sustainable ingredients are sourced in a way that doesn’t deplete the earth’s resources, ensuring they remain available for the future. Ethical sourcing takes it a step further by also considering the social impact, like fair labour conditions and fair trade practices.

Before you buy cruelty free makeup, look at product descriptions and their ingredients to see if they mention sustainable or ethically sourced practices. Many brands, especially those with natural and organic products, clearly state if their ingredients are ethically sourced.

Step #3: Learn more about the brand’s transparency.

If you’re looking to buy eyeshadows and want to confirm if a brand is truly cruelty free, it’s essential to look for third-party certifications. These certifications ensure no animal testing at any product development stage and highlight a brand’s dedication to ethical and eco-friendly practices:

• Leaping Bunny. Known for its stringent standards, the Leaping Bunny certification requires regular audits to verify that no animal testing occurs, making it a reliable indicator of a cruelty free commitment.
• Choose Cruelty Free (CCF). Originally an independent Australian organisation, CCF now aligns with the global standards of the Leaping Bunny programme after merging with Cruelty Free International. Brands with CCF certification undergo extensive checks to meet strict cruelty free criteria.

Frequently Asked Questions (FAQs)

What does ‘cruelty free’ mean in the context of makeup?

Cruelty free makeup or cosmetics refer to products developed without animal testing at any stage of the product creation. This means that neither the final product nor its ingredients have been tested on animals, nor have any third parties conducted such tests on behalf of the luxury makeup brands. 

Are there any cruelty free makeup options for high-end or luxury brands?

At Beauty Affairs, we offer a variety of high-end animal cruelty free makeup brands that meet strict ethical standards. Brands like Londontown and VANI-T are known for their commitment to cruelty free products and have earned certifications from third parties like Leaping Bunny. 

Besides offering ethical cosmetics, these brands also prioritise sustainability and fair labour practices.

What are some common myths about cruelty free makeup?

One common myth is that vegan and cruelty free makeup, such as cruelty free blush, lipsticks and more, aren’t as effective as those tested on animals. But thanks to modern technology, cruelty free brands can provide high-quality results without animal testing.

Another misconception is that cruelty free and vegan cosmetics are too expensive and not worth the cost. This is why many shy away from buying vegan lipstick or a cruelty free mascara despite the benefits. However, it’s important to note that while some ethical brands may be priced higher due to their sustainable practices, you’re paying for top quality.

At Beauty Affairs, we challenge these myths by offering a wide variety of high-quality, cruelty free makeup from brands like GA-DE and more. Our cruelty free collection ranges from foundations to lipsticks, allowing you to enjoy both luxury and ethical standards.

Beauty Affairs: Cruelty free luxury beauty simplified

As an Australian beauty retailer of high-end products, Beauty Affairs ensures your beauty routine becomes a luxury experience crafted just for you. We believe that beauty is deeply personal, and everyone’s skin and care needs are unique. That’s why we carefully select a wide range of top luxury brands and products, all in one place, to elevate your personal beauty experience.

While many luxury products share similar ingredients, the experience we offer is unmatched. The products we offer ensure not only visible results but also an indulgent routine that delights your senses.

Our approach to luxury beauty is simple and passionate. We provide expert guidance in a friendly way, or you can even take our skin analysis to help you reach your skin goals. Our global experts offer insights and advice that turn your daily beauty routine into a ritual of self-care and elegance.

At Beauty Affairs, luxury beauty is within reach. Browse our collection of high-end items today!